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根据市场调研机构Newzoo的报告,2017年全球电竞直接覆盖用户为3.85亿,其中1.91亿为死忠粉丝,其余1.94亿人只会偶尔观看。根据艾瑞咨询的报告,2016年中国电子竞技用户达到1.7亿。看出来区别了么?相比于艾瑞相对“粗犷”的数据,Newzoo的数据显得更加具体,对市场的刻画也更全面。不断扩大的电子竞技市场规模吸引了宝马、奥迪等众
According to a report by Newzoo, a market research firm, in 2017, the global number of eSports directly covered 385 million users, of which 191 million were die-hard fans and the remaining 194 million were only occasionally watched. According to iResearch’s report, in 2016 China’s eSports users reached 170 million. Can you tell the difference? Compared to the data of Ereli relative “rough”, Newzoo’s data is more specific, more comprehensive on the market. The expanding e-sports market has attracted BMW, Audi and other public