张宝妮在《新闻出版报》1993年10月13日撰文认为,90年代期刊市场虽兴盛,但不无忧患。主要面临四项挑战:一、报纸冲击。1992年各类报纸纷纷扩版,增张,与期刊抢“阵地” 二、杂志趋同,尽管期刊各有分类各有办刊宗旨,但时下出于“读者效应”的需要,都对大众化期刊发生了兴趣,雷同现象多。三,作者流失。曾有学者提示过,纯文 Zhang Bao Ni in the “Press and Publication” on October 13, 1993 author believes that although the 1990s periodical market flourishes, but not without problems. Mainly facing four challenges: First, the newspaper impact. In 1992 all kinds of newspapers have expanded, expanded, and the journal grab “position” Second, the magazine convergence, despite the magazine has its own purpose of each category, but now for the “reader effect” needs, have occurred on the popular periodicals Interest, the same phenomenon. Third, the author lost. Some scholars have suggested that pure text