“中国要强,农业必须强;中国要美,农村必须美;中国要富,农民必须富”。在党中央和国务院的推动下,“三农”工作上升为国家战略,全国上下掀起了金融服务“三农”的热潮。秉承“普之城乡,惠之于民”的普惠金融理念,邮储银行抓住机遇,积极履行社会责任、落实国家战略、践行普惠金融定位,找准定位、升级服务,坚持服务“三农”、服务民生,积极打造特色普惠金融模式。这是邮储银行成都市分行落实邮储银行总行战略和四川省分行要求,长期致力于研究和 “China should be stronger, agriculture must be stronger; China should be beautiful and the countryside must be beautiful; China needs rich and peasants must be rich.” Under the impetus of the Party Central Committee and the State Council, the work on agriculture, rural areas and farmers has been upgraded to a national strategy and the upsurge in financial services and agriculture, rural areas and farmers across the country has been set off. Upholding the concept of inclusive finance, “universal urban and rural areas, benefits to the people”, the Postal Savings Bank seized the opportunity to actively fulfill its social responsibilities, implement the national strategy, practice the Pratt & Whitney financial orientation, identify the positioning and upgrade services, Service “agriculture, rural areas and farmers ”, serve the people’s livelihood, and actively create a feature inclusive financial model. This is the implementation of the Postal Bank branch in Chengdu, China Postal Savings Bank headquarters strategy and the requirements of Sichuan Branch, long-term commitment to research and