如今提起“康师傅”，几乎成了方便面的代名词。要问“康师傅”成功的秘诀，有人归结为四个字：入乡随俗。1987年，台湾的“顶宏集团”进入天津经济开发区。在此之前，项宏集团并不太熟悉食品业。受日本日清公司在50年代后期日本经济腾飞时期，开发方便面大获成功这一事例的启 Now mentioning “Master Kong” has almost become synonymous with instant noodles. To ask the secret of Master Kong’s success, somebody comes down to four characters: Doing as the Romans do. In 1987, Taiwan’s Dinghong Group entered the Tianjin Economic Development Zone. Prior to this, Xianghong Group was not very familiar with the food industry. In the wake of Japan’s economic take-off in the late 1950s, Japan’s Nisshin Co., Ltd. launched an example of the successful development of instant noodles.