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生存还是死亡?企业们在中国正面临着这样一道哈姆雷特式的直销牌照命题。对于中小型企业来说,牌照在资金上的高门槛首先成为横亘在前、几乎不能跨越的鸿沟;但是这种门槛对那些实力雄厚的大型企业来说,几乎就是一个可以忽略不计的问题。
Survival or death? Businesses in China are facing such a Hamlet-type direct sales license proposition. For small and medium-sized enterprises, the high capital threshold of licenses first becomes the almost impossible span to bridge the gap; but such a threshold is almost an insignificant issue for those large and powerful enterprises.