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数据是行业状况最最直观的反映。2009年的中国广告业经历了金融危机的洗礼,经历了政策的调整,经历了新媒体的迅速崛起。在这重重的挑战之下,2009年的中国广告业表现如何,我们从数字中略探一二。
Data is the most intuitive reflection of industry conditions. China’s advertising industry in 2009 experienced the baptism of the financial crisis, undergoing policy adjustments and experiencing the rapid rise of new media. Under such a heavy challenge, how is China’s advertising industry in 2009? We have a brief look at the figures.