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随着房地产企业规模的扩张,必然面临在多个区域、多种产品类型上同时开发的情况,面对不同的开发环境和各异的消费者需求,每个开发项目都有其独特的决策要求,对区域公司、项目公司合理分权与总公司的适度控制成为一个房地产开发企业成功扩张的关键所在。
As the scale of real estate enterprises expands, it is bound to face the simultaneous development in many regions and different product types. Each development project has its unique decision-making requirements in face of different development environments and different consumer needs , The decentralization of the regional companies and project companies and the proper control of the head office have become the key to the successful expansion of real estate development enterprises.