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李照学:“未来的印刷技术就是数字印刷和印刷数字化,未来的印刷企业就是经营数据库的数据资源服务商。”近年来,报业收入增长乏力,各大报业集团都在探索转型升级之道。深圳报业集团作为国内报媒领军单位,大胆探索,破茧而出,两年内营业收入增长20%,实现了逆势中的成长和嬗变。在深圳报业集团华丽转身的背后,柯达成为了“幕后推手”。为降低物流和运营成本,提高广告主的营销投资回报,柯达力推可变数据解决方案,其中
Li Zhao Xue: “The future of printing technology is digital printing and digital printing, the future of the printing business is the database data source service provider. ” In recent years, the newspaper revenue growth fatigue, the major newspaper groups are exploring the transformation and upgrading Road. As the leading newspaper unit in China, Shenzhen Newspaper Group boldly explored and broke through its business. In the two years, its operating income increased by 20%, realizing the growth and evolution in the contrarian trend. Behind the gorgeous turnaround of Shenzhen Press Group, Kodak has become the “behind the scenes promoter.” To reduce logistics and operating costs and increase advertisers’ marketing investment returns, Kodak is pushing for a changeable data solution where