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分析了可运用于收入管理的定价及分配存量的动态分批拍卖机制,传统拍卖机制假设竞标者是单一需求,与实际情况不相符合.本文研究的模型中一个卖方在有限时间限制T内采用分批拍卖的方式销售商品出售C件产品,每个时期的竞标者有着多数量的产品需求,并对所需求产品有统一的,独立的私有价值.为使得整个拍卖收益最大化,研究了最优的分配方案和每个时期应该出售的最优产品数量kt*(x),并且运用改进的多需求第二价格拍卖模型实现最优分配机制.
This paper analyzes the dynamic batch auction mechanism which can be applied to the revenue management and the inventory allocation.The traditional auction mechanism assumes that the bidder is a single demand and does not conform to the actual situation.A model of the seller in this paper is adopted within the limited time limit T Batch auction sales of goods sold C products, each period of the bidder has a large number of product demand, and the demand for products have a unified, independent private value.In order to maximize the entire auction proceeds, the most studied Optimal distribution scheme and the optimal number of products kt * (x) that should be sold in each period, and use the improved multi-demand second price auction model to achieve the optimal allocation mechanism.