俗话说,害人之心不可有,防人之心不可无。面对日益加剧的市场竞争,企业不但要通过战略管理、技术创新不断扩大自己的优势,还必须采取积极主动的防御策略巩固自己的既有阵地。因为,在瞬息万变的现代市场中,任何竞争优势都只是相对的和暂时的。在这样的竞争条件下,企业仅仅具备创造竞争优势和利用竞争优势的能力是不够的,更重要的是如何持续保持竞争优势战略。因此,企业的防御作战是不可或缺的。 构筑技术壁垒 企业为了获得持久的竞争优势,都在不断进行技术创新。一项新技术 As the saying goes, there must be no harm to the heart, and the defense of people cannot be avoided. In the face of increasing market competition, enterprises must not only continuously expand their own advantages through strategic management and technological innovation, but also must adopt proactive and defensive strategies to consolidate their existing positions. Because, in the rapidly changing modern market, any competitive advantage is only relative and temporary. Under such competitive conditions, it is not enough for enterprises to have the ability to create competitive advantages and use competitive advantages. What is more important is how to continue to maintain competitive advantage strategies. Therefore, corporate defense operations are indispensable. Constructing Technical Barriers In order to obtain a lasting competitive advantage, companies are constantly making technological innovations. A new technology