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A设计说明:“母语”即指中国传统文化、是我们千年流淌的血脉,是一切现代文明的“根”。汉字和佛手图案同为“母语”文化的代表元素。汉字是智慧的载体;佛手谐音福寿,有幸福长寿的美好寓意,也是佛教文化的象征。海报在不影响文字识别性的前提下,将两个元素结合在一起,用佛手图案替换汉字的一部分偏旁部首,寓意二者一脉相承的关系;同时在视觉表现上形成硬朗、厚重与柔软、轻盈的鲜明对比。继承和传播“母语”文化,是我们应尽的责任。
A Design Note: “Native language ” refers to Chinese traditional culture. It is the blood of our millennium and the “root” of all modern civilizations. Chinese characters and bergamot patterns are the same as the “native” culture representative element. Chinese characters are the carrier of wisdom. The good allegory of Buddha’s homophonic longevity, happiness and longevity is also the symbol of Buddhist culture. Poster without affecting the text of the premise of the recognition, the two elements together, with the bergamot pattern to replace part of the Chinese radical radical, meaning the two of the same strain of the relationship between the same time in the visual performance of the formation of tough, heavy and soft, light In sharp contrast. It is our responsibility to inherit and spread the “native language” culture.