经济效益和社会效益的关系问题,可以说是出版界谈论最多的一个问题。提起资本运营,出版行业的人们想到的第一个问题恐怕就是社会效益问题。担心提倡资本运营会导致出版社惟利是图,只盯着赚钱,而淡忘了自己的社会责任。那么,资本运营和社会效益究竟是一种什么关系,进行资本运营是否必然导致出版社惟利是图?业内对此问题的讨论多 The relationship between economic and social benefits, can be said that the publishing industry talked about the most one issue. Mentioning the first issue of capital operation and publishing industry is probably the issue of social benefits. Worried about the promotion of capital operation will result in publishers only profit, only staring at making money, but forget their social responsibility. So, what is the relationship between capital operation and social benefit? Is it necessary for capital operation to lead to a profit-making press?