网络营销已经成为未来市场营销的一大趋势,网络营销也将从根本上改变传统营销。对于中小企业来说,能够开展好网络营销至关重要。本文分析了中小企业在开展网络营销中存在的问题,并根据这些问题提出了相对应的解决策略,希望对中小企业可以起到一定的借鉴作用。 Internet marketing has become a major trend of future marketing, Internet marketing will fundamentally change the traditional marketing. For small and medium enterprises, to carry out a good network marketing is essential. This article analyzes the existing problems of SMEs in carrying out network marketing and puts forward corresponding solutions according to these problems. It hopes that SMEs can play a certain reference role.