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1引言文化传播,主要指思想观念、经验技艺或其他文化特质从一个社会传到另一个社会,或从一地传到另一地的过程。文化传播也可称文化扩散,是基本的文化过程之一。从文化传播视角观察校史资源的整合与利用,即是把校史资源视作一种历史、知识、文化的传播源,是将校史的原始记录性与传播性并列,通过整合校史资源,实现大学精神文化的传承与传播,或批判、吸收、凝聚、升华大学精神文化,为实现大学战略目标服务。近年来,
1 Introduction Cultural communication mainly refers to the process of passing ideas, experience skills or other cultural traits from one society to another or from one place to another. Cultural communication can also be called cultural diffusion, is one of the basic cultural processes. From the perspective of cultural transmission, the integration and utilization of school history resources is regarded as a source of history, knowledge and culture. It is the original record of the school history and the spread of the parallel, through the integration of school history resources , Realize the inheritance and dissemination of the university spiritual culture, or criticize, absorb, unite and sublimate the university spirit and culture, and serve the strategic goal of the university. In recent years,