国内许多名噪一时的品牌,突然间坠入了恶梦的谷底,然而这些品牌在走向崩溃之时,已经在无形之中露出衰退的迹象。对于陷入衰退困境的品牌来说,应怎样遏制衰退呢?紧握上帝的手创建品牌之路,就必须与消费者的距离拉近,时时、处处以消费者的喜好而转移。成功的品牌总是牢牢地把握消 Many well-known domestic brands, suddenly plunged into the bottom of the nightmare, but these brands at a time of collapse, has been invisible signs of recession. How can we stop the recession when it comes to a recession-stricken brand? To grasp the hand of God to create a brand must be closer to the consumers and be constantly shifting from consumers to consumers. Successful brands always firmly grasp the elimination