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大陆的展览业近年发展迅速,并被视为经济的新增长点之一。近5年来,大陆新建的展览面积上万平方米的展馆就达30余个。业界预期加入 WTO 后,大陆展览市场将会更加开放,香港与外商可凭着对中西文化的了解,争取在大陆的外商举办展览机会。香港雅式展览服务有限公司总经理汤锦成表示,展览业是一门特殊的服务行业,接触面非常广,包括展览工程、运输报关、通讯交通等,而且把商品带给商家具有宣传性质,对文化的了解是非常重要的。汤氏说,香港从业人员的工作模式接近外商概念,与国外的展览公司交流合作都十分方便。面对大陆的展览
The mainland’s exhibition industry has developed rapidly in recent years and is considered as one of the new economic growth points. In the past five years, mainland China has built more than 30 exhibition halls with tens of thousands of square meters of exhibition space. After the industry expects to join the WTO, the mainland exhibition market will be more open. Hong Kong and foreign companies can rely on their understanding of Chinese and Western cultures to win foreign exhibition opportunities in the mainland. Tang Jincheng, general manager of Hong Kong Adsale Exhibition Service Co., Ltd., said that the exhibition industry is a special service industry with a very wide contact, including exhibition engineering, transportation customs declaration, communications and transportation, etc., and bring the products to the merchants with propaganda and culture. The understanding is very important. Tang Shi said that the working model of Hong Kong employees is close to the concept of foreigners, and exchanges and cooperation with foreign exhibition companies are very convenient. Face the mainland exhibition