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在社会科技飞速发展的今天,跨境电商已成为时代发展的潮流。外贸互联网化,帮助企业拓宽了全球市场。小家电产业是慈溪经济的核心产业,跨境电商为慈溪市小家电带来新的机遇和新的挑战。本文在阐述慈溪小家电发展跨境电商优势的基础上,首先分析了慈溪市小家电跨境电商的发展现状,然后总结出慈溪市小家电开展跨境电商过程中存在的问题,最后提出了相应的对策建议。
In the rapid development of social science and technology today, cross-border electricity supplier has become the trend of development of the times. Foreign trade Internet to help businesses broaden the global market. Small household electrical appliance industry is the core of Cixi economy, cross-border electricity supplier for Cixi small appliances bring new opportunities and new challenges. Based on the advantages of Cixi’s development of cross-border e-commerce, this paper first analyzes the current situation of cross-border e-commerce in Cixi and then summarizes the existing problems of Cixi’s cross-border e-commerce. Finally, Put forward corresponding countermeasures and suggestions.