论文部分内容阅读
21世纪的头十年,现代舆情研究队伍迅速发展壮大,成果丰硕。与此同时,其成长背后也存在着舆情学科建设动力不足、舆情思想史脉络尚缺乏系统梳理、实务应用中“条块化”和“内卷化”倾向显现、研究方法的规范性亟待加强等问题。为满足现实和学科建设需要,应从研究共识凝聚、研究精神培育、研究本体建设、研究方法创新几个方面继续推动舆情研究。
In the first decade of the 21st century, the ranks of modern public opinion research and research have rapidly developed and achieved fruitful results. At the same time, there are also behind the growth of public opinion, lack of motivation for the construction of disciplines, the history of public opinion and thought is still a lack of systemic carding system, practical application of “stubbornness” and “introverted” tendency to display the norms of research methods Sex needs to be strengthened and other issues. In order to meet the needs of reality and discipline construction, we should continue to promote public opinion research in the aspects of research consensus cohesion, research spirit cultivation, research ontology construction and research method innovation.