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食杂店可以说是传统零售业态中布点范围最广数量最多的一种。基于此本文将通过对食杂店这种历史悠久的零售业态进行解剖分析,并用其与新兴的便利店、超级市场这两种零售业态进行对比,主要从各自的定位、经营管理技术、广告宣传、信息系统等方面进行现状比较和发展分析。科学合理的对食杂店这种业态的生存和进化进行预测和判断,以期对食杂店的发展提供一定的借鉴意义。
Grocery store can be said that the traditional retail formats in the most extensive range of one of the most widely distributed. Based on this, this article will carry on the anatomical analysis to the grocery store, which has a long history of retail, and compares it with the emerging convenience stores and supermarkets, which are mainly from their respective positioning, management techniques, advertising , Information systems and other aspects of the status quo and development analysis. Scientific and reasonable prediction and judgment of the survival and evolution of the grocery store business, with a view to provide some reference for the development of grocery store.