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本文评估大众传播学者们对社会科学范式、诠释范式和批判范式的遵从度。我们从以下十个变量对上述三个范式进行考察:本体论、认识论、研究问题之本质、理论、假说、抽样、数据收集、论证和概括。245份期刊的内容分析,显示研究者高度遵从的变量是本体论、认识论、数据收集和数据分析,而对剩余几个变量的遵从度稍弱。这些数据表明学者们受到这三个范式的强烈影响,偶尔偏离也表明了三个范式一些特征的融合。
This article assesses the adherence of mass media scholars to the social science paradigms, interpretations and critical paradigms. We examine the above three paradigms from the following ten variables: ontology, epistemology, the nature of the research question, theory, hypothesis, sampling, data collection, argumentation and generalization. The content analysis of the 245 journals shows that the researchers’ highly compliant variables are ontology, epistemology, data collection and data analysis, while compliance with the remaining few variables is weaker. These data show that scholars are strongly influenced by these three paradigms. Occasional deviations also indicate the fusion of some of the features of the three paradigms.