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2002年来了个世界杯足球赛,44年等一回的中国国家足球队终于可与世界足球大腕们玩一玩了。本刊编辑部对足球、世界杯的兴趣和热情也空前高涨,作为足球盲的小编们听到N多次的一句话是:不爱足球,不关心世界杯,就是不爱国的表现。我只好强辞多理地说,我只不过更关心世界杯对我们的家电业的影响罢了,不信你瞧:作为世界杯的赞助商之一的国际品牌——飞利浦的宣传及促销活动就不必说了;而将主力机型进行大幅降价的奥克斯空调,也扯出其形象代言人——中国足球队主教练米卢,并趁机将其降价理由称为“米卢点将”;而对连续几年处于行业低谷的彩电业,可
In 2002 to a World Cup, 44 years later, the Chinese national football team can finally play with the world’s football champions who play. Our editorial department of football, World Cup interest and enthusiasm is also unprecedented rise, as a small blind football to hear N many times the sentence is: do not love football, do not care about the World Cup, is not patriotic performance. I had to say a lot, but I only care more about the impact of the World Cup on our home appliance industry. I do not believe you: Needless to say, as an international brand sponsored by the World Cup, Philips’s promotion and promotion activities ; While the main models for substantial price cuts Oaks air conditioning, but also pulled out its image spokesman - Chinese football coach Milutinovic, and took the opportunity to reduce the price of reason called “Milutinovic;” For several years in a row Industry TV industry can be low