2012-2013年间,不仅仅电视动画,任何传统的艺术样式几乎都受到网络时代的影响。新的智能手机的出现以及web3.0时代的到来,都给电视媒体带来了巨大的冲击。中国电视动画作为电视媒体中传统的节目形态,在经受着电影、网络、移动媒体等多种媒体的竞争与考验。最近几年来,动画电影的忽然繁荣改变和补充着过去电视动画几乎作为惟一动画形式的局面,而网络动画的出现更为中国动画的局面增添了更多新色彩、新 Between 2012 and 2013, not only TV animation but also almost any traditional art style was influenced by the Internet age. The advent of new smartphones and the arrival of the web3.0 era have brought tremendous impact on the television media. As a traditional program form of television media, Chinese television animation is undergoing the competition and test of many media such as movies, internet and mobile media. In recent years, the sudden prosperity of animated films has changed and supplemented the situation that television animation was almost the only form of animation in the past. The emergence of network animation has added more new colors to the situation of Chinese animation.