直销是一种新型的销售方式,它以面对面非定点的方式销售产品和服务,它改变了原先传统销售从厂家经过各个经销商再到批发商最后才到消费者手中的模式,而是由生产企业经过直销员直接到达销售者,是一种自由化的经济体制,这种销售模式省去了中间各个环节的费用,从经济学的角度分析,这些省去的费用一方面可以作为直销员的报酬,另一方面,可以让消费者得到更加物美价廉的商品。也因此,它受到了很多企业和直销员的欢迎。直销根据其销售结构和计酬的方式可以分为单层次直销和多层次直销两种。直销最初起源于美国,经过几十年的时间,在世界各地都得 Direct selling is a new type of sales method that sells products and services in a face-to-face, non-fixed manner. It changes the traditional mode of selling traditional sales from manufacturers through distributors to wholesalers and finally to consumers. Instead, Direct sales through direct sales to the seller, is a liberal economic system, this sales model eliminates the need for all aspects of the intermediate costs, from an economic point of view, these costs can be saved as a direct salesman on the one hand Remuneration, on the other hand, allows consumers to get more affordable goods. Therefore, it has been welcomed by many enterprises and salespeople. Direct sales according to their sales structure and pay way can be divided into single-level direct sales and multi-level direct sales of two. Direct sales originated in the United States, after decades of time, have been around the world