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在设计多元化的当今社会,各种设计理念和流派的演化、更迭、交替与变换,伴随着社会需求的变化,在诸多的设计流派中,波普文化思潮的涌入与延展,决定了当代设计史的基本面貌与进程。一、波普艺术的形成及理论 “波普”(POP)的产生是基于西方社会发展需求和“大众化”设计理念的产生。20世纪50年代末,基于享乐方式、追求时尚生活观念的递进,诸多新的意识形态的出现,大众不再需要使用寿命很长的规模化工业生产的现代主义设计,他们需要的是时髦的,更具品味、个性化的优秀设计。在人们对现实主义设计的不满与反判迭进,于是60年代,在日益开放的生活所助长和诱导下,兴起的波普文化迅速地在艺术及设计领域产生、交融,促成了意义深远的波普运动。波普艺术设计运动从本质上讲,是一个
In the design of a diversified society today, the evolution, change, alternation and transformation of various design concepts and genres are accompanied by the changes in social needs. In many schools of design, the influx and extension of pop cultural trends determine the contemporary Design history of the basic appearance and process. First, the formation of pop art and theory “pop” (POP) is based on the needs of the development of Western society and “popularization ” design concept. In the late 1950s, based on the hedonic mode, the progressive pursuit of the concept of fashionable life and the emergence of many new ideologies, the general public no longer needed modernist designs of long-term large-scale industrial production. What they needed was fashionable , More tasteful, personalized, excellent design. In the 1960s, thanks to the increasing openness and indulgence of life, the rise of pop culture rapidly produced and blended in art and design, which brought about far-reaching Pop Sport. Pop art design movement is essentially one