近年来,越来越多的中国企业不惜花费重金远渡重洋参加各种展会,以期提高企业知名度、拓展企业海外市场。然而却往往事与愿违,不少企业因涉嫌知识产权侵权被扣押产品,最终铩羽而归,不仅导致巨额的直接经济损失,更损害了企业在国外市场形象和名誉。当然也有很多企业因自身技术实力较强,拥有很多专利技术而稳操胜券,既战胜对手,叉赢得市场的青睐。瑞士巴塞尔国际珠宝钟表展是钟表和珠宝行业最负盛名的展会之一,多年来在实践中探索出一个快速、高效解决知识产权纠纷的知识产权仲裁制度,对于我国展会知识产权纠纷解决机制的构建和企业参加国外展会都有重要的参考意义。 In recent years, more and more Chinese enterprises have been spared no expense in participating in various exhibitions without paying any extra money, with a view to raising their profile and expanding their overseas markets. However, they are often against their expectations. Many enterprises seized products on suspicion of infringement of intellectual property rights and eventually returned huge sums of money not only causing huge direct economic losses but also harming their image and reputation in foreign markets. Of course, there are many companies because of their strong technical strength, with a lot of patented technology and a solid win over both rivals, fork to win the favor of the market. Basel International Jewelery and Watch Fair in Switzerland is one of the most prestigious exhibitions in the watch and jewelry industry. Over the years, it has explored in practice a system of intellectual property arbitration that resolves intellectual property disputes quickly and efficiently. As for the mechanism for resolving intellectual property disputes in exhibitions in China Construction and business participation in foreign exhibitions have important reference value.