江西省物产富饶,有一大批名优土特产享誉中外,同时又是劳务输出大省,每年有数百万人工作在外乡异地,对故乡与亲人的思念、对家乡产品的需求,为邮政开展“家乡包裹”营销项目提供了客观条件。江西省邮政公司采取“统一品牌、统一包装、产品分谈、资源共享”的运作 Rich in natural resources in Jiangxi Province, a large number of famous and famous native products are renowned both at home and abroad. At the same time, it is also a major exporter of labor services. Every year, millions of people work in remote places, miss homes and their loved ones, demand for home products, Home package “marketing project provides the objective conditions. Jiangxi Province, the postal company to adopt ”unified brand, unified packaging, product sharing, resource sharing " operation