看教育市场说教育竞争北京广播电视大学蒋同甫，王志纲随着我国社会主义市场经济体制的逐步发展，成人教育领域发生了深刻变化。经费短缺，生源竞争激烈，人才流失严重，传统的计划管理模式已经不能解决成人院校的生存和发展问题。本文试用市场营销学的理论结合某些学校的... Looking at the Educational Market and Saying Educational Competition Beijing University of Television and Television, Jiang Tongfu and Wang Zhigang With the gradual development of China’s socialist market economic system, profound changes have taken place in the field of adult education. Shortage of funds, fierce competition for students, and serious loss of talent, the traditional program management model has been unable to solve the problem of survival and development of adult colleges and universities. This article tries to use marketing theory combined with some schools ...