一般意义上来讲,快速消费品包括食品、饮料、化妆品、日化、烟草等等,有别与家电的耐用消费品,快速消费品行业是目前竞争激烈市场中相对利润率丰厚、销售规模大、发展速度快的一个行业。麦肯锡公司的一位高级主管曾经说过,“在知识经济的环境里,最起作用的是人才,得人才者得天 In a general sense, the fast moving consumer goods include food, beverage, cosmetics, cosmetic, tobacco, etc., durable consumer goods and home appliances, the fast moving consumer goods industry is currently highly competitive in the market, the relative profit margin, large-scale sales, fast development An industry. A senior McKinsey director once said: "In a knowledge-based economy, talent