今年春节期间,上海旅行社接待了一些特别的游客,他们文化层次与收入水平比较高,对旅游产品和旅游服务的要求也与众不同。一是希望旅游产品有丰富的文化内涵。这些游客在出游前,往往阅读过相关书籍,对于所要前往的旅游目的地有一定的了解,一般的导游解说很难满足他们的要求;二是希望有一个较为宽松休闲的游程 During the Spring Festival this year, Shanghai Travel Agency hosted some special tourists with a high level of education and income level and unique requirements for tourism products and travel services. First, we hope that tourism products have rich cultural connotation. These tourists tend to read relevant books before traveling and have some understanding of the travel destinations they are going to visit. Generally speaking, tour guides can hardly meet their requirements; second, they hope to have a more relaxed and casual tour