全中广告监测中心作为为我国行政管理工作的决策和执法提供辅助性、技术性服务，承担广告市场中介服务的机构，去年下半年经国家工商局批准，目前已开始运作。长期以来，由于对广告发布活动缺乏快速的跟踪监测，使得管理机关对广告发布的信息和动态了解不够，影响了监督管理的 As the agency that provides supplementary and technical services for the decision-making and law enforcement of China’s administrative management work, the agency-wide advertising monitoring center has been approved by the State Administration for Industry and Commerce in the second half of last year and has now begun operations. For a long time, due to the lack of rapid follow-up monitoring of advertising activities, the management agencies have not fully understood the information and dynamics of advertising, which has affected supervision and management.