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电子商务时代,物流企业传统营销模式彻底改变,其贸易渠道不断拓宽,物流行业更是呈现出一片勃勃生机。面对广泛的发展机遇,物流企业如何加强管理,迎接更大的考验与挑战,成为当前探讨的重要问题。本文在这一时代背景下,探讨了物流企业管理现实状况,并就如何扭转现状,提升管理水平制定了科学对策。对全面提升物流企业综合实力,促进其实现可持续的全面发展,有重要的实践意义。
E-commerce era, the traditional marketing mode of logistics enterprises completely changed, and its trade channels continue to broaden, the logistics industry is showing a booming vitality. Faced with a wide range of development opportunities, logistics enterprises how to strengthen management, to meet greater challenges and challenges, has become an important issue to explore. Under the background of this era, this paper explores the current situation of logistics enterprise management and sets forth the scientific countermeasures on how to reverse the status quo and improve the management level. It is of important practical significance to comprehensively enhance the overall strength of logistics enterprises and promote their all-round and all-round development.