21世纪,信息技术的广泛应用,带动了电子商务的迅猛发展,电商人才需求也随之增长,使电商人才的培养受到了前所未有的关注。而中职学校作为培养掌握初级技能、服务于生产、建设和管理一线的基层应用型人才基地,面对电子商务市场蓬勃发展的势头,中职电子商务专业,虽有机遇,但更是挑战, In the 21st century, the widespread application of information technology has led to the rapid development of e-commerce, and the demand for e-commerce talents has also increased. As a result, the cultivation of e-commerce talents has received unprecedented attention. Secondary vocational schools, as training bases for primary skills at the grassroots level in production, construction and management, face the momentum of vigorous development of e-commerce market. Secondary vocational e-commerce major is a challenge despite its opportunities.