商业橱窗是现代企业传递企业文化的一种手段,它不仅能够展示企业商品特点和功能,同时还可以传递企业的文化,产生品牌效应。企业文化橱窗展示设计中发挥了重要作用,优秀的企业文化通过影响商业橱窗设计,不仅能够增加消费者的购买热情和欲望,同时还能促进消费者进行购买,由此可见,将企业文化广泛应用于商业橱窗展示设计中是明智之举。 The commercial window is a means by which the modern enterprise conveys the corporate culture. It can not only show the characteristics and functions of the enterprise’s products, but also convey the corporate culture and produce the brand effect. Corporate culture window display design has played an important role in the excellent corporate culture through the impact of commercial window design, not only to increase consumer buying enthusiasm and desire, but also to promote consumer buying, we can see that the extensive application of corporate culture It is wise to showcase designs in commercial windows.