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各高校(院)长,高校经济及工商管理学院长、系主任,各地管理干部学院(校)长: 为了落实国家经贸委关于推荐《中国企业管理科学案例库全集》为工商管理培训配套教材通知的精神,从根本上改变洋案例、抄搬案例和经验案例带来的水土不服及管理异化的问题,进一步提升我国高校管理教育、MBA教学和企业家培训的品质,加快我国本土化案例教学的进程,推动以教材改革为重点的高校内涵式发展战略的实施,今年6月,我所组织了全国50年高校、200名教师
Each college (college), university economics and business administration dean, department director, all local management cadre college (school) chief: In order to implement the State Economic and Trade Commission on the recommendation of “China Business Management Science Case Library Collection” for business management training supporting materials notice To fundamentally change the acclimatization and management of alienation brought by foreign cases, copy cases and experience cases, to further improve the quality of management education, MBA teaching and entrepreneurship training in colleges and universities in our country, to speed up the localization of case teaching in our country Process, promote the reform of teaching materials focused on the implementation of the strategy of developing universities, in June this year, I organized the country's 50-year college, 200 teachers