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全新的数据库驱动的内容和集中管理的策略正在帮助克莱斯勒公司,重新为它的Web站点带来活力。克莱斯勒公司在1995年的早些时候建起了第一个公司本身使用的WorldWideWeb站点,这个资产总额达530亿美元的汽车制造商当时好象一个高兴的爱车者星期天出去跑车:没有明确的方向或目?
The new database-driven content and centralized management strategy is helping Chrysler to reinvigorate its Web site. Chrysler built the first WorldWide Web site used by the company itself in 1995. The car manufacturer with a total asset of 53 billion U.S. dollars was like a happy car-maker who went out on a sports car on Sunday: there is no clear direction. Or what?