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作为德国最著名创意公司的创始人,62岁的他,每天醒来第一件事是检验You Tube昨天作品的表现。采访题记:我至今已经做了16年的记者和编辑工作,采访过所有传播控股集团的C E O。虽然我现在已经很少自己亲自采访和写稿,但是我有时候还是会忍不住亲自去做这个工作。因为这是一个很有意思的人生体验,尤其是你可以去不同的国家和地方采访接触他们当地的最厉害的人。法国巴黎的Publics,英国伦敦的Saatchi,日本东京的Dentsu,韩国首尔的Cheil,美国纽约的BBDO,旧金山的TBWA,芝加哥的Draft FCB,与这些公司的管理层聊天会让你不仅了解他们的经营风格,还会了解他们对于传播创意的看法。
As the founder of Germany’s most famous creative company, 62-year-old, the first thing he wakes up every day is to test You Tube’s performance yesterday. Interview Notes: I have been a journalist and editor for 16 years and have interviewed C E O of all communication holding groups. Although I seldom personally interviewed and wrote it myself now, sometimes I still could not help but do the job myself. Because this is a very interesting life experience, especially you can go to different countries and places to interview the most powerful people in your area. Publics in Paris, France, Saatchi in London, Dentsu in Tokyo, Cheil in Seoul, South Korea, BBDO in New York, San Francisco TBWA in San Francisco and Draft FCB in Chicago, chatting with the management of these companies will allow you not only to understand their business style , But also understand their views on the spread of ideas.