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江泽民总书记在全国宣传部长会议上提出了“以德治国”的思想,这是党的第三代领导集体完善治国方略的一个创新。“德治”属于思想建设,属于精神文明,而企业文化是企业的价值观念、精神风貌、情感意志、集体意识和行为规范的综合反映,与思想道德和精神文明建设有着内在统一的关系。随着社会主义市场经济和现代企业制度
General Secretary Jiang Zemin put forward the idea of “governing the country with virtue” at the national propaganda ministerial meeting. This is an innovation made by the party's third-generation leading collective in improving the strategy of running the country. “Rule of Virtue” belongs to ideological construction and belongs to spiritual civilization. Corporate culture is a comprehensive reflection of the values, mentality, emotional sentiments, collective awareness and codes of conduct of an enterprise. It has an inherent and unified relationship with ideological and ethical and spiritual civilization. With the socialist market economy and modern enterprise system