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为了研究不同创新意图的IT外包企业如何运用合约治理和关系机制来管理与服务商的关系,基于交易成本经济观和关系交换理论,构建了创新意图对两种治理机制与服务质量之间的关系的影响,以及创新意图对资产专用性与治理机制之间关系的影响的研究模型。220家企业的实证研究结果表明服务方资产专用性会促使企业加强合约治理和关系机制,外包方资产专用性会促使企业加强关系机制。随着服务方资产专用性的增加,创新导向的企业和非创新导向的企业都会增强关系机制,但创新导向企业在增强关系机制的同时,会比非创新导向企业更加侧重于加强合约治理。创新导向的企业与非创新导向的企业相比,关系机制对提高服务质量发挥着相对更为重要的作用,而合约治理在两类企业中发挥着同样重要的作用。
In order to study how IT outsourcing enterprises with different innovative intention manage the relationship with service providers by using contractual governance and relational mechanisms, this paper constructs the relationship between two governance mechanisms and service quality based on transactional cost economy and relational exchange theory And the impact of innovation intentions on the relationship between asset specificity and governance mechanisms. The empirical study of 220 enterprises shows that service-side asset specificity will encourage enterprises to strengthen contractual governance and relationship mechanisms, and outsourcing party asset specificity will encourage enterprises to strengthen the relationship mechanism. As service-oriented asset specificity increases, both innovation-oriented enterprises and non-innovation-oriented enterprises will strengthen the relationship mechanism. However, while innovation-oriented enterprises enhance the relationship mechanism, they will place more emphasis on strengthening contract governance than non-innovation-oriented enterprises. Innovative-oriented enterprises Compared with non-innovative-oriented enterprises, the relationship mechanism plays a more important role in improving service quality, and contractual governance plays an equally important role in both types of enterprises.