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技术数字化给我国传媒业带来严峻挑战的同时,也带来了难得的发展机遇。我国的数字电视、互联网媒体、手机媒体等的发展第一次和全球传媒业的发展站在了同一起跑线上。如果我们能在体制环境不断完善的情况下,一手强化优化重要媒体的地位与发展机制,一手更加放手地发展媒介产业,那么我国传媒业必将在实现资源更优化配置的基础上步入更加快速和可持续发展的轨道,为中华民族的伟大复兴和我国的现代化建设作出更大的贡献。
While digitization of technology has brought severe challenges to the media industry in our country, it has also brought about rare opportunities for development. For the first time, the development of digital television, Internet media, mobile media and other media in China stands at the same starting line with the development of the global media industry. If we can strengthen and optimize the status and development mechanism of important media and hand in hand to develop the media industry under the conditions of continuous improvement of the institutional environment, the media industry in our country will surely step into a faster pace based on the optimization of resources allocation And the track of sustainable development so as to make greater contribution to the great rejuvenation of the Chinese nation and the modernization of our country.