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美国厂商认为,在进行了充分的市场调研,确定了产品出口的主要目标市场之后。最重要的工作就是围绕出口产品进行认真、细致、扎实的产品出口准备。他们在进行这方面工作时,往往动员了大量的人力、物力,到了不厌其繁、不厌其详的程度。总之,目标只有一个,就是要使自己的产品顺利地在出口市场上销售,并站稳脚跟。一、产品的选择与定型美国出口厂商认为,选择和准备产品出口,不仅需要市场知识、产品知识,而且更需要有关目标市场独特性的一系列知识。进行市场调研和与外国代理人进行接触,固然可以了解产品大致可
U.S. manufacturers believe that after conducting thorough market research and determining the main target markets for product exports. The most important task is to conduct serious, meticulous and solid product export preparation around export products. When they carried out this work, they often mobilized a large amount of manpower and material resources to the extent that they were very busy and unrestrained. In short, there is only one goal, that is, to make their products successfully sold in the export market, and gain a firm foothold. First, product selection and stereotypes US exporters believe that the choice and preparation of product exports, not only need market knowledge, product knowledge, but also needs a series of knowledge about the uniqueness of the target market. Conduct market research and contact with foreign agents, although you can understand the product can be roughly