CI设计是一项系统的设计工程,它是组织的最高竞争战略和发展战略的形成,又涉及到方方面面,整个设计一旦完成,它便在所有的方面表现出来。则如一个人的个性确立,则在他的服饰、谈吐、举手投足、思维方式中很自然地表现出它独具的一面,而且是本质的体现,是个性的外化。CI设计的完成是组织个性塑造的完成,然后是导入,在公司(组织)内外全面推出,渐渐地获得全体员工和社会的认同。在组织内部则已经成为全体员工自觉执行的规范,最终将成为公司(组织)全 CI design is a system of design engineering, which is the formation of the organization’s highest competition strategy and development strategy, but also involves all aspects, the entire design once completed, it will be demonstrated in all aspects. If a person’s personality is established, then in his dress, conversation, gestures, ways of thinking it naturally shows its unique side, but also the essence of the nature of the externalization. The completion of CI design is the completion of organizational personality shaping, then the introduction, the full introduction inside and outside of the company (organization), and the gradual recognition of all employees and the society. Within the organization, it has become a standard for all employees to consciously implement and will eventually become the company (organization)