目前,导航电子地图已经全面进入同质化阶段,消费者埋怨导航仪购买选择空间不大,渠道商也苦于无新卖点竞相降价格,进入恶性循环阶段。中国导航产品除了地图的更新,就真的没有改进的空间了吗?本编辑不这么认为。欧美等西方发达国家,基础建设早已经很完善,导航电子地图的年更新率非常低,但这并没有影响导航产品的创新。在欧美,导航产品非常重视用户体验,厂商的 At present, the navigation electronic map has entered the homogenization stage in an all-round way. Consumers complain that there is little room for purchase of navigation devices, and channel providers are also suffering from no new selling points competing to lower prices and entering a vicious cycle. Is there really no room for improvement in China’s navigation products other than maps? This editor does not think so. In Europe and the United States and other Western developed countries, the infrastructure has long been perfect, and the annual update rate of navigation electronic maps is very low, but this does not affect the innovation of navigation products. In Europe and the United States, navigation products place great emphasis on user experience.