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长期以来我国实行计划经济体制,高校体育也是在计划经济的形势下进行发展和运作,对高校体育的经济性质少有研究和认识。随着经济体制由计划经济过渡到市场经济,高校体育市场与管理也在新的经济形势下有了新的资源拓展,本文从新形势下高校体育经济市场的内容入手,分析了其功能,并对市场和管理机制进行探索,以期提供实践指导意义。
For a long time our country has implemented the system of planned economy. Colleges and universities also develop and operate under the condition of planned economy. There is not much research and understanding on the economic nature of college sports. With the economic system from the planned economy to the market economy, the university sports market and management also have new resources to expand under the new economic situation. This article starts with the content of the university sports economy market in the new situation, analyzes its function, Market and management mechanism to explore, with a view to providing practical guidance.