《新闻与成才》1986年第2期发表卢纯田的题为《“逆反心理”分析》的文章指出:每个读者都有他们的情感、意志、信念和人生经验,都有在长期的社会生活中形成的据以评判是非的价值标准。同读者的价值标准相抵牾的宣传,有时读者受思维定势的支配,会产生一种逆反心理,不加思索地发出抵制。这样,我们宣传得越 “Journalism and Talent” 1986, published the second issue of Lu Chuntian entitled “” rebellious "analysis of the article pointed out: Each reader has their feelings, will, belief and life experience, have in the long-term social life Formed according to the value of non-judgmental criteria. Propaganda, which is counterproductive to the reader’s standard of value, sometimes leads readers to be mentally reticent, producing a rebellious mentality that sends out resistance without thinking. In this way, we promote the more