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民生银行通过微信作为入口,不但解决了房屋抵押贷款获客问题,还衍生出更多的玩法。不可置疑,互联网让金融服务变得更加触手可及。这两年,迅猛发展的互联网金融让很多银行的传统业务受到冲击,一些业务发展模式没法持续。传统银行坐在家里等人上门的方式让贷款业务遭遇增长瓶颈,银行们也在想办法守住阵地。民生银行在发展的过程中越发感觉到突破和创新的迫切性。抵押贷款是传统的一种贷款
Minsheng Bank through the WeChat as an entrance, not only solved the problem of getting a home mortgage loan, but also derived more games. There is no doubt that the Internet has made financial services even more accessible. In the past two years, the rapid development of Internet finance has impacted the traditional businesses of many banks and some business development models have not been able to sustain them. Traditional banks and other home-based home-based approach to the growth of the loan business bottlenecks, banks are also looking for ways to hold positions. Minsheng Bank in the process of development more and more feel the urgency of breakthroughs and innovation. Mortgage loans are traditionally a type of loan