“德西效应”认为过分突出的外在奖励很可能削弱内在激励的程度。适度的奖赏有利于巩固个体的内在动机,但过多的奖赏却有可能降低个体对事物本身的兴趣,降低其内在动机。因此,企业经营应针对德西效应采取以下激励机制举措:(1)物质激励和精神激励相结合;(2)内在激励和外在激励相结合;(3)制定激励性的薪酬政策。 “Desi effect ” that over-promised extrinsic rewards are likely to weaken the level of intrinsic motivation. Moderate rewards are conducive to consolidating an individual’s intrinsic motivation, but excessive rewards may reduce the individual’s interest in things themselves and reduce their intrinsic motivation. Therefore, the enterprise management should adopt the following incentive mechanism measures in response to the Desi effect: (1) a combination of material incentives and spiritual incentives; (2) a combination of intrinsic incentives and external incentives; and (3) an incentive compensation policy.