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年初,通常是电脑市场较为平淡的日子。然而今年景象有所不同,如联想集团看准“九七题材”推出迎香港回归双惠促销;长城、同创、方正均加急运作,各有新创意。而AST公司另辟新径,从1月开始“AST北京服务月”。 “服务”最需实实在在,“服务”又最容易流于口号。我们普遍有个感觉,当“上帝”是得意,那是在你没掏出钱来的时候。去年以来,国内发生了好几次对外商电子产品的投诉,大多都是小故障小问题,有的商家偏偏百般推诿。当用户看到AST花钱作广告开发服务快递活动时,可能会觉得这是出自诚心诚意,不然,哪有花钱“卖”服务的。 “AST北京服务月”是这家公司长期服务中国市场的一次检验。花钱登广告
At the beginning of the year, it is usually the more dull computer market. However, the picture is different this year, such as the Lenovo Group spotted the “1997 theme” to welcome Hong Kong’s return to double benefit promotion; Great Wall, Tongchuang, Founder are expedited operation, each with new ideas. The AST company another new path, from January onwards, “AST Beijing service month.” “Service” needs the most solid, “service” is the easiest slogan. We have a general feeling that when “God” is proud, it is when you have not paid any money. Since last year, there have been several complaints about foreign electronic products in China, most of which are minor minor problems. Some of them have been pushing all kinds of businesses. When users see the AST spend money for advertising development services express delivery activities, you may think this is a sincere, otherwise, where to spend “selling” service. “AST Beijing service month” is the company’s long-term service to the Chinese market a test. Ad spending money on advertising