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随着医院之间的竞争日益激烈,医院如何识别自己的目标——病人,为他们提供更有价值的个性化医疗服务,将成为医院管理者的重要工作。通过建立医院客户服务中心,使医院掌握更多的客户(病人)资料,认识到自己的最佳顾客,为他们提供更满意的服务。这可视为落实“以病人为中心”的重要举措之一。一、建立客户服务部门的必要性医保实行之后,大多数病人的医疗费将得到保障,医疗行业的竞争将更加激烈,各医院必然想方设法争夺病人。如何保住新
As the competition between hospitals grows fiercer, how hospitals identify their own goals-patients and provide them with more valuable, personalized healthcare services-will be an important part of hospital managers. By establishing a hospital customer service center, hospitals can grasp more information about clients (patients) and recognize their best customers to provide them with more satisfactory services. This can be regarded as one of the important measures to implement “patient-centered”. First, the need to establish customer service department After the implementation of health insurance, most patients medical expenses will be protected, the competition in the medical industry will be more intense, hospitals must find ways to fight for patients. How to keep new