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移动互联网时代早已来临,互联技术实现了人们足不出户便可以完成一切信息交流、生活服务、感官体验。“互联网思维”已经悄然撼动了受众以往面对大众传播时被动接受的行为方式,也引发了各大商家利用移动互联的便捷性、病毒传播、强吸附力,产生出比网络游戏、网络消费更为汹涌的类型——网络视频。
The era of mobile Internet has come, Internet technology to achieve people stay at home will be able to complete all the information exchange, life services, sensory experience. “Internet thinking ” has quietly shaken the audience in the past in the face of mass communication passive behavior, has also led to the use of mobile Internet businesses convenience, virus transmission, strong absorption, resulting in more than online games, Internet A more turbulent type of spending - online video.