报刊发行市场分析及对策杨子鹏随着社会主义市场经济的不断发展，报刊发行由过去多年单一的邮发发展为现在的邮发、自办、内部发行等多种形式并存。这就使过去报刊的商品属性附属于社会属性变为二者同等重要，缺一不可。那么报刊发行作为邮政部门的一项传统业务，而邮政部... Press Market Analysis and Countermeasures Yang Zipeng With the continuous development of the socialist market economy, newspapers and periodicals issued by the past years for the development of a single post to the present postal service, self-management, internal distribution and other forms co-exist. This makes it equally important and indispensable that both the attributes of the newspapers in the past should be attached to the social attributes. Then press release as a traditional business postal sector, and the Ministry of Posts ...